The Experiential Marketers Association of Nigeria, EXMAN, has perfected strategies to hold a breakfast seminar for its member agencies’ Chief Executive Officers and Managing Director on Wednesday in Lagos.
According to Dr. Rotimi Olaniyan, President of the EXMAN, the seminar for the agencies, CEOs and MDs is to continue to improve on our deliverable in the industry. He said, “we are organising this because of our commitment to the development of our industry. It will be recalled that during our AGM this year, we promised to organise seminar for member agencies and we are glad that this has become a reality.”
The event, which is being organised by the Training and Capacity Development Committee of the body, chaired by Mr. Tunji Adeyinka, will be facilitated by Dr Doyin Salami, who will be presenting a comprehensive 2017 Economic Outlook from a macro-economic perspective and what experiential agencies should prepare for and plan against in the coming year.
The half-day breakfast event will also feature group session training for experiential agencies, senior staff in client service, operations and finance executives.
According to the association, this seminar becomes imperative in order to keep members abreast of economic strategies for the year 2017.
EXMAN is the umbrella body for experiential marketing communications agencies in Nigeria. Asides serving as a co-operative of the best experiential marketing agencies in Nigeria, it exists to support, promote and defend the interests of over 45 member agencies, with total billing of over N30 billion through comprehensive core services and platforms.