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Facebook inflates ad reach, claims Pivotal Research analyst — NEWSVERGE
Facebook Inc. inflates the number of people who can see the advertisements on its platform, a Pivotal Research Group analyst said in a note. Facebook’s Ads Manager claims a potential reach of 41 million 18- to 24-year-olds and 60 million 25- to 34-year-olds in the United States. Meanwhile, the United States census data shows that […]
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