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Premium Trust Bank enters Nigeria’s financial sector



Premium Trust Bank has joined the list of licensed commercial banks in Nigeria with the unveiling of its flagship branch at Trans Amadi in Port Harcourt, Rivers.

Our correspondent reports that with the latest addition, the number of commercial banks licensed by the Central Bank of Nigeria (CBN) increased to 24.

Speaking at the inauguration, the Managing Director and Chief Executive Officer of Premium Trust Bank, Emmanuel Emefienim, said the bank would offer high-speed service delivery to customers.

He said the bank was delighted to begin operation in the nation’s deposit money banking industry considering the millions of discerning customers it hopes to serve across the country.

“So, customers now have more options to make the kind of choice that will suit their businesses – with benefits to us; the customers, banking industry and the economy at large.

“We have realised that while all banks talk about and offer the same kind of service, the difference is in the execution of service.

“Talk is always cheap but the speed of execution is something that will speak for Premium Trust Bank in the industry.

Emefienim said the bank would leverage its advanced technology platforms to deliver speedy and world-class service to her customers.

“We are going to be deliberate about this, considering that we know the people and market; we have the experience and understand the environment and business.

“Secondly, we will sit with our customers, extract from them what their specific needs are, and then, co-create solutions towards meeting those needs.

“Consequently, customers will be part of the process, and after engaging with them, we will proffer solutions and come up with products that are tailor-made to solving the problems,” he added.

The managing director said a plan was already underway to open five additional branches in the next 60 days, followed by 16 new branches across the country before the end of 2022.

According to him, the bank will roll out its digital platform in the 22 branches it will inaugurate before the end of December, to reach millions of unbanked Nigerians.

“We are confident that Premium Trust Bank will become a household name in Nigeria – known for our preference for every discerning customer within the next five years,” he expressed optimism.

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Desmond Ejibas

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